Anyday Hospitality | Project | Buffet Digital
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Brief

Brisbane’s sultry, smooth hospitality group, Anyday, which stretches over six venues in the city, required a film for their website that offers more than simply a moving image. With sights set on the future and bringing everything together under one digital roof, Anyday called for a brand reintroduction via content across the board, a statement video piece that would speak volumes, and flow down through all channels including EDM, social and an online journal.

Art Direction, Campaign, Photography, Production, Social Media, Video
The Buffet Approach:

A video project covering six venues is expansive in its production, and needs to go the distance. Our approach cast a cinematic eye over the world of Anyday Hospitality, drifting as though a voyeur through each dining room and the sunny Agnes Bakery, over each pass and into the fire, flame, glass and bottle. We aimed to capture moments both grand and miniature, weaving together a world that is as impressive as it is detailed. The result is an immersive brand piece that makes you want to book. NOW.

This was followed by zoomed-in clips for social that stand on their own two feet to promote each venue individually (gaining over 200k views in the process). To relaunch and drive sign-ups toward Anyday’s relaunched EDM, we shot a series of recipe videos that highlight the intricacies behind each dish, and the oh-so personable nature of executive chef Ben Williamson. Yes, chef.

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